理学硕士 - 技术管理 - 数字营销

专业介绍

The M.S. in Technology Management – Digital Marketing program equips students with advanced knowledge and practical expertise in areas such as digital branding, social media strategy, content creation, e-commerce, search engine marketing, and analytics. By integrating creativity, technology, and strategic thinking, the program aims to develop professionals capable of excelling in influential roles within the modern digital economy.

The program provides students with practical experience using leading marketing platforms, tools, and analytics technologies, while also examining topics such as digital ethics, global strategy, innovation, and customer behavior. Its courses are structured to integrate core theoretical knowledge with real-world application across various digital channels.

Graduates of the M.S. in Technology Management – Digital Marketing program are prepared to drive digital transformation within organizations, strengthen their online presence, and develop data-driven marketing strategies that produce measurable outcomes.

费用与学制

学制（月）

24

学费

9750.0 USD

申请费

0.0 USD