2学期衔接路径——国际预科课程——商科、法律与社会研究——升读利兹贝克特大学文学学士（荣誉学位）——市场营销——广告管理

专业介绍

Program Description

This program consists of a pathway program offered by StudyGroup at the Leeds Beckett University International Study Centre. After completing the pathway, students will progress into a program at Leeds Beckett University. In an international foundation year students will study courses related to their intended field of study alongside English to develop and enhance their skills as a student. Advancement into their intended program depends upon successful completion of the pathway program.

This International Foundation Year provides the subject knowledge in business, economics and mathematics, as well as the English language skills necessary for success in an undergraduate program at Leeds Beckett University. Once a student completes this course they will be suitable for progression options in areas such as business, law, marketing and public relations.

After completing this pathway, students will transition to the BA Marketing with Advertising Management program. In the global marketplace, sustainable organisational growth demands successful and innovative communication between brands and target audiences. This accredited course will develop your expertise in the management of integrated marketing communications and advertising at a strategic level and in broader marketing areas such as market research and digital communications. On completion of this course, your communications expertise will enable you to build relationships with specific target audiences in order to support the achievement of business objectives and development.

费用与学制

学制（月）

44

学费

15250.0 GBP

申请费

0.0 GBP