2-Term Pathway - International Incorporated Bachelors (IIB) - Stage One - Master of Arts (Honours) Option - Business Economics with Marketing and French

专业介绍

Business Economics focuses on economic concepts, theories, and principles, and how these are applied to business activities within organisations and across the wider business world. Students develop a strong understanding of the role of marketing in today’s multi-channel environment and how it fits into a wider organisational context. To become effective marketers capable of allocating resources and identifying growth opportunities, students examine the economic factors influencing target markets, with particular attention to emerging markets.

Students also study one or two French modules at each level, either as beginners or at an intensive level if they have previously studied the language at Higher or A-Level. This program is suitable for students with a stronger interest in arts or social science–based subjects.

费用与学制

学制（月）

48

学费

13195.0 GBP

申请费

0.0 GBP