2.5-Term Pathway - Pre-Master's for Business, Economics and Finance - Continue to Master of Science - Marketing

专业介绍

Program Description

The University of Liverpool Management School is one of an elite group of institutions worldwide to hold the gold standard 'triple-crown' accreditation from AACSB, AMBA and EQUIS. Professionally accredited by the Chartered Institute of Marketing, this programme is ideal for developing a career as a marketing practitioner or in related professions. I n this programme, students will gain the opportunity to benefit from a range of exemptions from the Chartered Institute of Marketing (CIM) professional qualification modules, which are highly sought by employers. Students will have a working knowledge of contemporary marketing issues and networking opportunities with marketing experts. Coursework on recent modules has included topics such as analysis of consumer behaviour regarding social media and music downloading.

Students have the chance to undertake innovative forms of assessment involving live projects in order to blend theory with practice. Students have worked hands-on with various public and private sector organizations (e.g. Liverpool City Council, Liverpool University Library, Woolton Cinema, Liverpool Farmers’ Markets) providing a diverse range of answers to real marketing problems.

费用与学制

学制（月）

23

学费

24480.0 GBP

申请费

0.0 GBP