2-Semester Pathway Pre-Masters - Business, Humanities, Sciences and Engineering- Transfer to Masters of Science in Marketing and Consumer Psychology

专业介绍

Program Description

This program consists of a pathway program offered by StudyGroup at the International Study Centre at the University of Sussex followed by entry into a university program offered at the University of Sussex. In the Pre-Master's programme, you will study courses related to your intended field of study alongside English to develop and enhance your skills as a student. Advancement into your intended program depends upon the successful completion of the pathway program.

The Pre-Masters in Business, Media and Social Sciences, provides a route to a variety of postgraduate degrees at the University of Sussex. English language and career skills are combined with subject-specific modules such as social sciences, cultural studies, a variety of business skills like accounting and business management to provide you with a strong foundation for your chosen business, media and social sciences degree.

Learn how successful organisations use psychology to understand consumer behaviour, and gain the skills to apply psychology in a business context through the Master of Science in Marketing and Consumer Psychology. Consumer psychology is key to:

• understanding buyer behaviour
• enabling organisations to design innovative products
• creating effective communication messages.

This course prepares you for careers building on both disciplines – whether you want to work in marketing, or apply psychological theories to the business world. Your studies culminate in a research project that bridges marketing and psychology.

You’ll benefit from the academic expertise and industry experience of the School of Psychology and the University of Sussex Business School.

费用与学制

学制（月）

21

学费

19750.0 GBP

申请费

0.0 GBP