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文学硕士 - 公共关系与数字传播,含高级研究

赫特福德夏大学University of Hertfordshire · United Kingdom · 项目编号 297909

专业介绍

The Master of Arts Public Relations with Digital Communications with Advanced Research a two-year course, where students will learn core principles and gain an advanced understanding of public relations and digital communications. The first year of this course is the same as the one-year The MA Public Relations and Digital Communication Course .It is the second year that differentiates these courses.

This MA Public Relations and Digital Communications course will enable students develop an understanding of the challenges in the PR and communications industry and apply the knowledge from the course to identify effective solutions to real-life case studies.Feel confident and prepared to work in the industry. This course incorporates theoretical and practical learning styles to equip student for a career in the field. This includes traditional lectures as well as workshops, masterclasses and online study.

Continuously develop and advance student PR and communication skills.Student will familiarise with media planning, writing for the press, reputational management and how to strategically analyse data to measure the impact of digital campaigns and more.Challenge thoughts and learnings to an advanced level, ensuring student are always open-minded and accepting of different perspectives that will positively influence the way student handle different PR situations.

Explore the public relations industry and trends of today, taught to student by our experienced staff, authentic coursework assignments, and expert speakers.

费用与学制

学制(月)
24
学费
20950.0 GBP
申请费
0.0 GBP

开学:2027-09-01 · 申请截止:2027-08-01

开学:2028-01-01 · 申请截止:2028-01-01

开学:2028-09-01 · 申请截止:2028-09-01

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